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4 x half day sessions, starting on 23 Sept 2021, 9.30 AM – 12.30 PM,

Marketing Your Innovation Workshops

This marketing innovation workshop is designed to help companies committed to environmentally responsible businesses nail their marketing strategy. Please note that places on the workshop are limited and so book soon to avoid disappointment.

These interactive sessions are delivered by Creative Bloom, a digital marketing agency based in Brighton with a passion and drive to support green businesses.

The workshop is delivered virtually over four highly informative and engaging sessions. An outline for each session is provided below:

Sessions 1-2: Sept 23rd and 28th 2021, 9.30am – 12.30pm 

Delve deep into understanding what your customers want and how to put together a brand strategy that will influence your marketing for your clean growth innovation.

  • Marketing strategy ABC
  • Customer profiling, market & competitive research.
  • Brand Strategy and introduction of marketing campaign framework.

Sessions 3-4: 20 Sept 30th and Oct 7th 2021, 9.30am – 12.30pm 

Build upon the strategies developed in Sessions 1 and 2 to create your own curated digital marketing campaign.

  • How to develop a social media & outreach campaign and how to choose the best channels.
  • Website and digital strategy, reporting and search engines.

 

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